Finovate 2010 Events


FinovateStartup09 Video Archives

FinovateStartup returned to San Francisco on April 28, 2009 for its second year with an innovative new format that mixes fast-paced demos (no slides allowed!) from handpicked innovators with networking sessions featuring the largest group of financial technology startups ever assembled in one place.

You can view the demo video for Silver Tail Systems below.

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Silver Tail Systems | www.silvertailsystems.com | silvertailsystems.wordpress.com
HQ Location: Palo Alto, California
Company Founded: January 2008
Product Being Demoed: Silver Tail Forensics
Product Launched: March 2009
Metrics: $2.1 Series A funding, 10 employees, Real-time behavior analysis technology to disrupt online fraud, patent pending

Video

Video Format: Quicktime | Windows Media   

Presenter Profile

How they describe themselves: Silver Tail Systems provides next generation fraud prevention to protect against business logic abuse - a rising threat on application logic and identity theft costing financial institutions millions of dollars and significant loss of trust. Silver Tail Forensics uses real-time behavior analysis to detect and alert on known threats and new behaviors like Man-in-the-Browser and session hijacking. Silver Tail Mitigation enables the business to disrupt these attacks in real-time, without involving engineering resources. Founded by fraud prevention experts from eBay and PayPal, Silver Tail significantly reduces online fraud losses, protects your brand and increases customer trust.

What they think makes them better: Silver Tail is the first technology to use real-time behavior analysis to detect and disrupt business logic abuse on financial institutions’ websites. Only Silver Tail analyzes session behavior to identify anomalies - not only known threats, but new attack vectors like Man-in-the-Browser. And only Silver Tail provides real-time disruption of attacks without engineering resources. Because Silver Tail’s team of fraud prevention experts fought fraud for the largest, most targeted online brands, they built Silver Tail to be the most advanced fraud protection solution available, scalable to 100K clicks-per-second on minimal hardware.

Executives: Sherrick Murdoff (CEO), Laura Mather (Co-Founder and VP Products), Mike Eynon (Co-Founder and CTO)

Investors: LeapFrog Ventures, Seraph Group, Startup Capital Ventures

Board Members: Pete Sinclair (Managing Director, LeapFrog Ventures), Tom McNeight (Former CEO, GuardedNet)

Advisory Board Members: Pat Peterson (Cisco Fellow; former CTO, IronPort Systems), Katherine Glassey, (former VP Marketing, HP)

Partnerships: Internet Identity, Keller Advisory Services

Customers: F500 companies, including financial institutions and e-commerce sites

Contacts: Biz Dev, Sales and Press: Sherrick Murdoff, smurdoff@silvertailsystems.com

Updates


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Organizers
Finovate events are organized by Online Financial Innovations which also publishes the well-know research publication
Online Banking Report and the popular blog NetBanker.
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