FinovateSpring 2010 Video Archives

On Tuesday May 11 in San Francisco, FinovateSpring 2010 showcased the most cutting-edge financial and banking technology innovations to Silicon Valley and the world.

Handpicked from hundreds, the companies got a mere 7 minutes on stage to demo (no powerpoint allowed) their latest and greatest.

You can view the demo video for Silver Tail Systems below.

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Silver Tail Systems | www.silvertailsystems.com | silvertailsystems.wordpress.com
HQ Location: Palo Alto, CA
Company Founded: 2008
Product Being Demoed: Junction Master
Product Launched: 2010
Company Metrics: $3.1M Series A round raised to date

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Presenter Profile
How they describe themselves: Silver Tail Systems provides next generation fraud prevention to protect websites against the latest threats that cost financial institutions and e-commerce companies hundreds of millions of dollars a year. Silver Tail Systems products use real-time behavior analysis to detect and alert on known threats and new behaviors like Man in the Browser and Zeus, then enable the business to disrupt these attacks in real-time. These solutions can be delivered on-premise or as a service. Founded by fraud prevention experts from eBay and PayPal, Silver Tail Systems significantly reduces online fraud losses, protects your institution, and increases customer trust.

What they think makes them better: Most financial institution (FI) websites employ third party applications for functions like bill pay, personal finance management, etc. All transactional information about activity performed on the third parties’ web servers is not available to the FI for days, if at all. Despite this lack of visibility, the FI is liable for any fraud occurring there. Silver Tail Systems’ Junction Master with Active Visibility and Control Technology (AVCT) gives FIs instant visibility of all activity on third party sites and the ability to divert in real-time any fraudulent session. FIs now have visibility and control of the activity on the third party services so they can stem the fraud happening through these applications.

Key Executives: Tim Eades (CEO), Mike Eynon (Founder and CTO), Laura Mather (Ph.D., Founder and VP of Product Marketing), Paul McGowan (VP Sales)

Investors: Leapfrog Ventures (www.leapfrogventures.com/about.shtml)

Board Members: Srivats Sampath (Former CEO of McAfee.com)

Advisory Board Members: Pat Peterson (Cisco Fellow and former CTO of Ironport)

Contacts:
Bus. Dev.: Tim Eades, CEO, 650-649-0125, teades@silvertailsystems.com
Sales: Paul McGowan, VP of Sales, 650-649-0122, pmcgowan@silvertailsystems.com
Press: Laura Mather, Ph.D., Founder/VP Prod. Mktg, 650-649-0121, lmather@silvertailsystems.com

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Organizers
Finovate events are organized by Online Financial Innovations which also publishes the well-known research publication
Online Banking Report and the popular blog NetBanker.
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