Recently in Finsphere Category

Last week identity validation startup, Finsphere, made two announcements:

• According to GeekWire, it has received $11.3 million in funding, which brings its total funding up to around $30 million:

"The company, led by wireless veteran Michael Buhrmann, has raised $11.3 million of a $15.4 million venture capital round, according to a SEC filing. It's unclear whether a $3.95 million round raised in October is part of the new round."

•  It added a board member from Vodafone Ventures:

"Tobin Ireland, Group Director of Commercial Development at Vodafone, joins the Finsphere Board of Directors. Also participating in the investment are existing Finsphere investors Mohr Davidow Ventures, Shasta Ventures, and Frazier Technology Ventures."

To learn more about Finsphere, watch its FinovateFall 2010 demo and come see its live demo at FinovateEurope this February 7 in London. Get tickets here.

Here's how it works:

"The service's unique algorithm takes into account not only a user's current location, but the historical location of the phone and previous financial transactions, as well as the transaction amount and merchant to determine whether the transaction is high-risk and whether to alert the user.  Once a user receives an alert, they can call the appropriate financial institution or an FCRA certified identity theft expert to get help in resolving any potential issues."

The Affinion Group will offer the service as part of a suite that provides consumer protection from identity theft.

To learn more about Finsphere, watch its FinovateFall 2010 demo.

We're pleased to announce that the demo videos from FinovateFall 2010 are now available for free download (or immediate consumption) from the Finovate archives.

This fall's NYC conference showcased 56 handpicked companies doing 7-minute demonstrations (no slides allowed) of their latest technology innovations to a sold-out audience of 650 financial & banking executives, venture capitalists, press, analysts and entrepreneurs.

Check out these cutting-edge ideas in financial, banking, payments, mobile, lending, investing and security technologies today for inspiration and your next edge on the competition! 

Eric Mattson is CEO of Online Financial Innovations, the parent company of NetBanker, Online Banking Report and the Finovate Conference Series. He can be reached at eric@netbanker.com.

We're very excited to reveal the 56 cutting-edge companies that have been selected to demo their latest technology innovations on October 4 and 5 in New York City at FinovateFall.

Over the show's two days, attendees will get to watch the future of fintech and banktech unfold on stage via fast-paced demos (28 each day) from these innovators. And then have a chance to interact with top executives from each of the demo companies during intimate networking sessions.

Without further delay, here's the list of companies we're excited to showcase:

If you're interested in attending the conference, registering now will save you $100 on your ticket via the early-bird discount and reserve your spot (space is limited and we're expecting to sell out). We'll see you in New York!

Eric Mattson is CEO of Online Financial Innovations, the parent company of NetBanker, Online Banking Report and the Finovate Conference Series. He can be reached at eric@netbanker.com.