FinovateFall 2012 / Linkable Networks

Presenter Profile:

How they describe themselves: Linkable Networks is transforming the way consumers take advantage of great savings from the brands they love, while delivering pinpoint targeting and attribution for advertisers. Linkable Networks’ technology allows consumers to link manufacturer-level, category-level and store-level offers, known as “MyLinkables,” directly to their credit or debit card of choice, with no need to clip coupons, print coupons or load to a store’s loyalty card – and the discounts appear directly on the consumer’s bank statement. Consumers can register through their bank, retail ads or at www.mylinkables.com and can also share them via Facebook and Twitter.

How they describe their product/innovation: MasterCard and Linkable Networks will co-present and demo the industry-first capability of enabling any MasterCard-issuing bank to present a comprehensive card-linked offer platform to their cardholders with no technical integration, allowing for these issuers to participate in this burgeoning market with no strain on internal technical and financial resources, as well as an ability to launch the capability in days, not months or years.

Contacts:

Bus. Dev. & Sales: Gene Wisniewski, SVP of Sales, genew@linkablenetworks.com,
Office: (617) 986-5200
Press: Deanna Meservey, Senior Account Executive, Racepoint Group, dmeservey@racepointgroup.com, Office: (617) 624-3273, Cell: (781) 285-6921


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