FinovateFall 2011 Video Archives >> Wall Street Survivor


Website: www.wallstreetsurvivor.com
HQ Location:
Montreal, Canada
Company Founded: 2007
Product Being Demoed: Wall Street Survivor
Product Launched: September 2011
Metrics: 350 000 registered users, 3.5 million page views per month


Video Download There is no video available for this presenter.

Presenter Profile How they describe themselves: Wall Street Survivor is demystifying investing. To the inexperienced investor, the world of investing is like a black box. Moreover, there have been no major innovations in financial education since "How-To" finance books and web 1.0 content farms. Yet, understanding how to invest effectively is crucial when trying to protect your nest egg or grow your wealth. It is especially vital with the volatility of the markets in recent years (i.e: crash in '08). Wall Street Survivor doesn't preach that you will become a millionaire after using the platform but that you can be more confident when speaking to your financial advisor or more effectively manage your own portfolio.

How they describe their product/innovation: Wall Street Survivor couples a real-time stock market simulator with content to provide missions. Missions are a set of tasks that teach financial concepts such as creating a portfolio, researching stocks and mastering different trading strategies. Users learn through content and are given virtual cash to test their knowledge on the stock market simulator. Badges and rewards keep users engaged to keep pursuing missions. Wall Street Survivor also has leagues, where users can create their own virtual stock market competitions with their friends or join Wall Street Survivor's leagues where the top traders win real cash.

Key Executives: Rory Olson (CEO), Greg Isenberg (CMO), Justin Evans (CPO)

Key Partnerships: The Motley Fool, The Street, StockTwits

Contacts:
Bus. Dev., Press & Sales: Greg Isenberg, CMO, gregisenberg@gmail.com, 514-755-4679

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