FinovateEurope 2011 / MiiCard

Presenter Profile:

How they describe themselves: miiCard (My Internet Identity) is a global Identity as a Service creating trust online by allowing members to prove ‘I am who I say I am’, purely online, in minutes and to the same level as a physical passport or photo ID check.

Through a patented process that leverages the trust between an individual and their financial institution, miiCard establishes identity to Level of Assurance 3+ and meets Know Your Customer and Anti-Money Laundering identity guidelines, enabling the sale of regulated products and services purely online.

Combining online identity proofing with strong authentication, miiCard provides the trust and security required for people and businesses to meet and transact with confidence in a purely digital environment.

As a single, trusted digital ID founded on the principles of Bring Your Own Identity, miiCard is convenient and flexible providing members complete control over their online identity and personal information.

With coverage across five continents and over 350 million people , miiCard is creating trust online across a range of industries including finance, commerce, trading, gaming, healthcare, recruitment, dating, social and professional networking.

How they describe their product/innovation: miiCard is disrupting the market with a service that establishes and maintains high levels of trust and traceability in consumer identities so that businesses can streamline verification, reduce fraud and onboard customers purely online.

By leveraging an individual’s financial profile using information known only to them, miiCard, through a patented process, establishes a high level of trust and traceability in their identity that goes beyond point-in-time physical identity checks, to reduce the fraud and risk associated with the sale of high-value and regulated products and services online. As a single, trusted digital ID founded on the principles of Bring Your Own Identity, miiCard is convenient and flexible providing members complete control over their online identity and personal information.

Contacts:

Bus. Dev., Sales: Magnus Bray, magnus.bray@miicard.com
Press: Michael Azzano, Cosmo PR michael@cosmo-pr.com


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