Then, Virtual Piggy showed the audience how kids under the age of 18 can purchase safely online:
"Virtual Piggy allows youth to purchase directly from merchants with a process that is safe, fully COPPA compliant, PCI compliant, and controlled by their parents.The parent provides all personal information from the billing account, including credit card numbers and home shipping address. This then allows a child to make a purchase on an integrated merchant site by logging into their account at the shopping cart. If the parent has allowed sufficient funds, and the merchant has been approved, then the transaction is completed."
Product Launched: March 2012
HQ Location: Hermosa Beach, CA
Company Founded: February 2008
Finovate demo video: finovate.com/fall12vid/ (demo video will be posted next week)
Introducing Jo Webber (CEO & Founder) and Pradeep Ittycheria (CTO & Co-Founder)